Role: Art Director

VisionLab

The Captcha Easy Reader

Presbyopia is a problem which impairs one from seeing well from close. Progressive contact lenses by Visionlab resolve this easily, without having to put on glasses each time one is in front of a book, a newspaper or a computer screen. How to demonstrate to all the users the immediate and true effectiveness of the Visionlab lenses for presbyopia?

Idea

The captcha is a perfect simulation of the problem with presbyopia: words at short distance which are hard to read. We have therefore created The Captcha Easy Reader, a special button which deciphers them and makes them immediately legible.

Heineken

The Candidate

Dacia

Sponsor Day

Young Lions 2013

#ColpoDiScena

Young Lions 2015

Full-time Child

Dacia

Adventurize your life

Renault

Extra Espace

Unicef

Extra Gift

Coca-Cola

Happiness Wave

Eurobest Young Competition 2014

Save a hero

Visionlab

Captcha Easy Reader

Dacia

Social City Guide

Vicks

The Scented Banner