Role: Art Director

Dacia

Social City Guide

On September 2014 Dacia presents Duster Freeway, a new version of its historical Duster. It's a car designed for those who love to explore the city. How could we involve the city explorers in a social media campaign?

Idea

The city guides are all the same, they suggest always the usual and most common places. But only the real city explorers know those secret spots that make a city beautiful.

We launched the first Social City Guide, a guide made by the people. Everybody was able to send his own suggestions about the most secret and interesting places worth sharing.

Heineken

The Candidate

Dacia

Sponsor Day

Young Lions 2013

#ColpoDiScena

Young Lions 2015

Full-time Child

Dacia

Adventurize your life

Renault

Extra Espace

Unicef

Extra Gift

Coca-Cola

Happiness Wave

Eurobest Young Competition 2014

Save a hero

Visionlab

Captcha Easy Reader

Dacia

Social City Guide

Vicks

The Scented Banner